Wella Colour Charm Activating Lotion is specially formulated for use with Wella Colour Charm Demi Permanent Hair Colour. For optimum hair protection and superb results! Provides no lift, just beautiful long lasting semi-permanent hair colour.
I used this with Wella Demi Permanent Toner 07 and 10. It was so easy to use with the instructions, I kinda just measured it by weight instead of volume. My hair came out healthy and soft. I put on a protein treatment mask after 3 days of not washing my hair. Gotten heaps of compliment about my hair now that its colour corrected.
Used this with a demi permanent colour, and it was so soft and gentle to use. Felt like just putting conditioner in your hair. Didn't drag or pull on your hair like a lot of dyes do. Left my hair soft and glossy.
I used 2 parts with 1 part Wella demi permanent for toning my bleached hair. Great product.
I colour my hair intermittently and find this activator is gentle and pain-free. The only issue I have is that the aroma is a bit strong, but nothing overwhelming. It does the job beautifully.
Works great with the Wella Demi permanent colour. Excellent customer service from Tint Department, thank you.