Wella Colour Charm Demi Permanent - 8A Light Ash Blonde

$15.99 

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Wella Color Charm Demi Permanent 8A Light Ash Blonde
Wella Color Charm Demi Permanent 8A Light Ash Blonde

A non-permanent blue based demi colour, allowing you to neutralise unwanted warm/brassy tones - without using a permanent colour or toner.

This is a great option for those with bleached, damaged hair who are looking to get rid of gold/yellow tones.

  • Cremefuse™ technology saturates and stains the hair to deliver vibrant colour, every time
  • Contains no ammonia and will not damage hair as some permanent colours can
  • Provides amazing shine and glazing

Make sure you pick up the Wella Colour Charm Activating Lotion, you need to mix this with your colour to activate the product! One part demi colour mixes with two parts activating lotion.

For best results when colouring hair, ensure hair has been treated with a damage treatment beforehand. To create a more natural result, use more than one colour (eg. a slightly darker colour at the root, toner on the lengths).

Note: Results depend on current colour and condition of your hair. Swatch is a guide only.

    Wella Color Charm Demi Permanent 8A Light Ash Blonde
    Wella Color Charm Demi Permanent 8A Light Ash Blonde

    Customer Reviews

    Based on 16 reviews
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    J
    J.W.
    Amazing product and amazing service

    The product nailed the ash blonde colour I was after and the customer service was fabulous, especially when I forgot to order the developer and she helped me find it somewhere local

    M
    M.D.

    Great product- as described. Excellent customer service.

    B
    B.D.
    Great product, great service

    I needed to tone down the orange in my highlights without wanting to go to a salon. This did the trick! Purchasing was easy and delivery was fast also.

    So happy to hear this toned down your orange tones Belinda - this is exactly what I recommend the 8A for! Sarah x
    K
    K.
    Perfect

    Have been trying to grow out my natural colour (5/6) while maintaining highlights - this is perfect for toning my blonde without lifting my roots - means I can slap it all over my head rather than the careful application that a toner requires - far quicker, easier and a great ashy result - love it!

    R
    R.
    Saved the day

    Girl let me tell you. I used an at home highlight kit that not only made my hair orange but didn’t have enough product to cover the ends. Instead of going to McDonald’s and applying to be a stand in for Ronald, I thought I’d try this toner I’d heard about. Easy to order and fast delivery. I’m happy to say it toned my hair beautifully and even, which was kind of like mission impossible. Now it’s the subtle highlighted effect I was going for originally. Very pleased indeed and will order all my hair care products from here in the future.